Saturday, April 17, 2010

Grand Social Media Marketing Experiment Part III

Gotta luv it! We launched the I'm a Fan Because campaign on Friday. All current fans can earn points towards the one and only remaining campsite at the three-day Balloon and Wine Festival. Nearly 400 sold in 40 minutes this year. So for every fan a contestant sends us they get 25 points. That means for the weekend they can add thousands of points to the coffers and thousands of fans to the Temecula Valley Balloon and Wine Festival fan page.

In 24 hours our fans have added 140 fans to the page that was adding 140 a week. Not bad for 24 hours - more folks to communicate our message. Stay tuned. We love it and we love our fans.

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